Drew Pollick

(he / him)
Founder & CEO
MBA; MA Higher & Postsecondary Education; BS Chemistry; SHRM-SCP

Drew learned early in his career at St. Benedict's Preparatory School (Newark, NJ) that talent development was his passion.  His interest was further catalyzed through a focus in experiential learning at Teachers College, Columbia University.  These two experiences developed his insights into the mechanisms that make organizations great and leaders exceptional.  He learned how to harness the power of diversity in teams and interactive systems while working in (and soon leading) HR teams that were forming and scaling their programs for a more modern workforce and business landscape.

Drew's specialties are in HR & Business Strategy, Culture & Employee Engagement, and Talent Assessment & Development.  Clients most appreciate the clarity he brings to an organization and his ability to identify and deliver game changing talent solutions. 

When he is not working with clients or developing the next services that Craft HR can deliver, he is spending time with his family finding mountains to climb, rivers to paddle, and trails to ride.

Heather Rowe

(she / her)
Vice President, Client Success
MBA; BS Psychology; SPHR; SHRM-SCP;
Licensed Producer for Accident & Health or Sickness

Heather is a dachshund rescue steward, outdoor enthusiast, and a seasoned leader with 20+ years of experience across the HR landscape. While highly accomplished in all aspects of HR, she has a distinguished passion for HR technology & data, process improvement, and compensation & benefits design. Heather keeps us out on the cutting edge of the HR assessment and innovating new services. Curiosity fuels her daily and life-long journey to continue learning and helping others grow to meet their potential.

Tim Collins

(he / him)
Executive Consultant, Talent + Culture
BA; GPHR; SHRM-SCP

Tim is a semi-retired Human Resources executive with more than 30 years of HR expertise at organizations like P&G, IBM and Kanuga Conferences. After retiring, Tim has been an avid volunteer and continues his influence as a board member with Blue Ridge Public Radio (NPR), Riverlink, Leadership Asheville Forum, Phi Kappa Tau Foundation (Oxford, OH), and Buncombe County Planning Board. He also serves as the president of the Thoms Estate Homeowners Association Board of Directors (Asheville).

Tim is currently authoring a leadership book series, Living an Authentic Life, co-authored with Paul McCarthy (author of The F.I.R.E.D. Leader).

Originally from Canton, Ohio, he has traveled to 40 countries and has lived in the UK before settling in Asheville with his spouse, Tom Wolff, and dog, Bandit.

Dr. Enin Rudel

(he / him)
Executive Consultant; Organizational Change Management
PsyD Organizational Leadership Psychology & Neuropsychology; Clinical MSW

As an organizational psychologist, through the use of dialogic practices, Dr. Enin Rudel creates space for employees to bring their authentic selves into the workplace. He is a thought leader and an innovator in DEI, whose approaches are rooted in emotional intelligence. His award-winning publication: “Emotional Intelligence, Organizational Social Architecture, and Black Male Leadership”, offered the first resource for global DEI leaders on how to elevate retention and leadership of Black male executives.

Enin is the Director of the Inclusive Leadership Psychology Concentration at William James College and serves as teaching faculty in the Organizational Leadership Psychology Department. He is founder and principal of EI Consulting, LLC.  Dr. Rudel is a member of Boston Facilitator’s Roundtable and the American Psychological Association.

Jenny Munson

(she / her)
Director, Services Delivery & Development
Diversity & Inclusion for HR (Cert); CAPM

Jenny is a certified nerd – personally and professionally – bringing 12 years in the gaming industry across customer support, data analytics, live operations, and HR to the mix. She’s a natural problem-solver who loves to collaborate on projects, data and technology, and process mapping. Jenny has a keen ability to craft innovative and practical communications – from technical policy writing and data storytelling, to visual compelling presentations and anything in between.

RAchel Erpenbach

(she / her)
Lead Consultant
MHR; BS Marketing & Management; SPHR; SHRM-SCP

Rachel has a robust HR background, from serving as a Global VP of HR to President of the largest SHRM chapter in North Carolina – not to mention being a mom of four and a skilled seamstress! No problem is unsolvable on Rachel’s watch. Her commitment to integrity and transparency are the foundation of establishing relationships of trust and understanding with new people/clients and finding effective results.

Sara Shaff

(she / her)
Associate Consultant
MA Industrial & Organizational Psychology; BS Addiction & Recovery Counseling; SHRM-CP

Sara’s background in behavioral health and social work spurred her into HR, where she uses her focus on people to make a meaningful impact. She’s a bona fide specialist in all areas of the employee lifecycle – from acquisition, training, and development to thoughtful and inclusive engagement practices. Aside from work, Sara loves spending time outside hiking and camping with her pups, and inside building architecture lego sets!

Desi Watterson

(she / her)
Senior Client Success Specialist
BA English; SHRM-CP

If Desi had a super-power (aside from being the biggest Marvel fanatic we know) it would be her relentless positivity and ability to organize anything. Desi’s adventurous spirit first led her across the globe to teach English in South Korea for three years. This experience developed her ability to hit the ground running, adapting to any situation and making positive impacts with every interaction.

Kim Dierking

(she / her)
Senior Client Success Specialist
SHRM-CP

Kim is a DIY enthusiast at home and by profession – being a skilled and creative problem-solver with 12 years in the HR field prior to joining the Craft team (in addition to being a varsity girls high school basketball coach!)  Kim exemplifies that “having a serving heart will allow you to look at your work and anything you do with a different perspective and see how you can help others succeed.”